ROLE OVERVIEW
Membership Manager (Sales)You will report to the Head of Membership and will lead membership sales, acquisition operations and engagement in a fun and high-performing environment. This role will give you the opportunity to build relationships with the industry leaders and rising stars who make up our membership base.
KEY OBJECTIVES & DELIVERABLES.MAIN RESPONSIBILITIES
What will you do:This is a membership sales and community engagement position, based out of Mandala Club premises in Singapore. You will be responsible for new member acquisition through guiding all general leads through the entire sales cycle, from the creation of creative and innovative membership sales and marketing plans, prospecting, through to members onboarding to CRM throughout the member lifecycle. Use of membership and sales data to identify trends and lead generation opportunities is critical.
Sales Operations ManagementEnsure Membership Acquisition Team KPIs are fulfilled:Sales leads data research & outreach is completed dailyTours are hitting volume targetsProspective member tours are converted to new membership salesCustomer Acquisition Cost is within budget (ENT)Pipeline targets are hit monthlySales lead platform is updated on a weekly basisEnd-to-end management of all pipelines related sales initiativesProactively identifying new sales opportunities on- and off-siteCreate and execute new membership sales and marketing plans, and new initiativesWork closely with other departments team to streamline members and prospective member communicationReport on sales trends, challenges, acquisition data insights and evolving member needs and align it with marketing and sales strategyEnsure prospective member profile notes are populated daily and are accessible by anyone else with member feedback touchpointWork closely with marketing on relevant automation and membership marketing collateral development
Member Integration & Onboarding ManagementEnsure new member onboarding process is streamlined and relevant data is recorded in CRM platformEnsure new members are invited to networking events and well-integrated into the Mandala Club team and communityManage new members on board, new member induction processes, and provide the very best start to their membership and club experience.
Engagement& RetentionDevelop, implement & oversee a recurring calendar of events, experiences, perks and activities for prospective & current membersWork closely with other departments on event ideation& execution, creating marketing collaterals, post-event feedback evaluation, etc.Partner with all departments and colleagues across the club to ensure that the membership remains world class.Foster membership engagement through experiences, event sand get-togethers, bringing both members and the community together, increasing their connection with the membership.Ensure that membership engagement plans focus on each day of the week, including quieter times in the club, such as weekends, mornings, or evenings.Oversee lead generation:advertisingacquisition events both on and off-sitereferral campaignsfunnel optimizationAct as the face of the club to members, responding positively to all enquiries and needs of our members, ensuring timely resolutions to issues that may arise.Being present on the club floor as much as possible.Form and execute creative plans to support member retention.
The need for flexibilityAn essential part of this role is to be flexible with the needs of the membership, club and business, and to be willing to work outside ‘office hours’. The Mandala club operates across multiple sites, at night, on weekends and holidays as does our dedication to the membership experience. Your rota may reflect this and is mandatory when required.
OTHER INFORMATION.THE RIGHT EXPERIENCE
Excellent spoken and written English, and a proven track record of success in sales.A confident and charming team player, able to work on their own initiative with strong administrative and organisational skills in a dynamic and ever-changing environment.A positive, fun and energetic person that enjoys connecting with people, fostering communities and creating memories and experiences for their members and guests.Someone who enjoys meeting new people, building long-term relationships, and a passion for the hospitality industry.You have experience with Excel, database systems, and online payment processing, as well as formidable attention to detail.A positive, fun and energetic person that enjoys connecting with people, building communities and creating memories and experiences. for their members and guests.
ROLE OVERVIEWThe Head of Membership Acquisition is a senior commercial leadership role responsible for driving membership growth at Mandala Club.This position owns all new member acquisition targets, including joining fee revenue and annualised membership revenue. The role leads the membership sales function with full accountability for pipeline performance, conversion rates, and forecast accuracy.This is a high-profile revenue-generating role that combines strategic sales leadership with relationship-building across influential individuals. The person in this role represents the Mandala Club brand and must balance commercial results with maintaining Mandala’s brand standards and member experience.
KEY OBJECTIVES & DELIVERABLES.MAIN RESPONSIBILITIES Revenue & Commercial OwnershipDeliver monthly, quarterly, and annual net new member targetsAchieve joining fee revenue targetsDrive annualised membership revenue growthMaintain conversion rates across the full sales funnelEnsure accurate pipeline forecasting and budget alignmentHigh-Value Sales LeadershipLead and manage the membership acquisition teamSet individual sales targets and hold team members accountableEnsure structured outreach and pipeline managementDevelop strategies to attract high-quality members through targeted campaigns, events, and networksLeverage member networks, referrals, and structured acquisition funnels to generate high-potential leadsPipeline Discipline & ReportingMaintain a disciplined, measurable sales pipelineConduct weekly performance reviews and pipeline updatesReport monthly on revenue performance, conversion rates, and forecast accuracyImplement corrective actions when targets are not metReview and approve sales team’s commission calculation Market & Relationship DevelopmentBuild and maintain credibility with membership prospectsAct as a trusted advisor to prospective members, conveying the value of Mandala Club membershipMaintain awareness of market trends and competitor activityRepresent Mandala professionally at external events and networking opportunitiesKPIsThe Head of Membership Acquisition will be measured against clear, quantifiable performance metrics, including monthly net new members, joining fee revenue, annualised membership revenue added, sales conversion rates, and pipeline value versus target. Additional accountability includes weekly pipeline reporting, individual target attainment across the team, forecast accuracy, and budget delivery. These KPIs ensure commercial discipline while driving membership growth.
