The Sales Executive is responsible for managing and growing HORECA accounts, developing new business opportunities, and achieving sales targets. This role includes maintaining strong customer relationships, executing sales and promotional activities, and ensuring smooth order fulfilment and payment collection.
ResponsibilitiesSales & Business DevelopmentManage and grow a portfolio of HORECA accountsIdentify and develop new business opportunities to expand distribution and salesAchieve monthly and annual sales targets (volume, value, and distribution)Conduct regular outlet visits to maintain strong customer relationships
Account ManagementMaintain effective relationships with owners, chefs, purchasing managers, and outlet managersNegotiate pricing, promotions, listings, and trade terms within approved guidelinesEnsure proper product placement, visibility, and menu listingsMonitor competitors’ activities and provide market feedback to management
Sales Execution & PromotionPlan and execute promotional activities, product launches, and sampling programsCoordinate with internal teams on order processing, delivery, and stock availabilityEnsure timely collection of payments in accordance with credit terms
Undertake any other duties in relation to your job scope, as assigned by your superior from time to time.
QualificationsDiploma in Business Management or a related field Prior experience in Food Service Sector is an advantageWill be required to travel around Singapore and should ideally possess a vehicle. Transport allowance will be provided.Highly motivated, responsible, and able to work independently